葫芦影业APP

Case Study

BCV Architecture + Interiors

BCV Architecture + Interiors finds intuitive forecasting and improved team communication with resource planning software, 葫芦影业APP.

Colin Alley
Director of Operations
Location
San Francisco, CA, and New York, NY
Employees
25
Customer Since
2021
Year Founded
1997
Benefits
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Optimizes project start dates based on ideal staffing to improve client satisfaction and deliverables
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Removed communication barriers within the team
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Leveraged forecasting capabilities to identify market trends and strategically hire based on workload
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BCV Architecture + Interiors

's full story here.

"葫芦影业APP enables strategy, business operations, and conversations across all levels of the office."

Background

Based in San Francisco and New York, BCV Architecture + Interiors (BCV) is an award-winning, boutique design firm that specializes in creating social spaces鈥攕uch as restaurants, hotels, wineries, and residences鈥攚here interaction is paramount. The firm has a strong presence in Lake Tahoe as well as Southern California, where they are currently working on the Hollywood Park Town Center, a 600,000-square-foot mixed-used retail and entertainment development adjacent to the new football stadium in downtown Los Angeles.聽

Colin Alley鈥攁ssociate principal and director of operations鈥攋oined BCV in 1999 as a junior project manager. With a master鈥檚 degree in architecture, Alley handles design work and serves as the ombudsman between the project managers and controller, weaving together project demands and staff availability to optimize his team鈥檚 scheduling.

The Challenge

Before finding 葫芦影业APP, Alley and his team were using their accounting software鈥檚 planning module. However, according to Alley, it was challenging: "it鈥檚 completely unintuitive and just very obtuse in how you put information in and get information out." In fact, no matter what Alley tried, he always felt like he was doing something wrong because he couldn鈥檛 extract the information he wanted. Eventually, everyone gave up on using it, which left their controller in a bad situation. "The interface was just inefficient and ineffective for us," Alley said. So, they turned to Excel, which wasn鈥檛 much better. "I was literally using colored bars across like months of study," Alley said. "It was cobbling together, to be honest."

The Solution

Then, Alley came across 葫芦影业APP. It did exactly what BCV wished their prior software did. But, really, it was 葫芦影业APP鈥檚 integration with the BCV team鈥檚 existing accounting software that sealed the deal: "If it didn't have that integration," Alley said. "I would be like, OK, this is nice, but should we really pay for something that doesn't tie into our system that shows everything else? So, that integration is a really good thing."

During 葫芦影业APP鈥檚 free 30-day trial, Alley set up a number of his projects in 葫芦影业APP "for real" to get his bearings. His goal was to have one "fully baked project" in the application for every project manager by the time the trial period ended. That way, he could visualize everything: "Here's the people. Here's the time commitment. Here's what that would cost. Here's what the contract was." Then, he had everyone on his team review 葫芦影业APP to get an understanding of how it worked. Once he had buy-in, he ran with it, continuing to flesh out his projects and forecasting. Whenever Alley had a question, he worked closely with 葫芦影业APP鈥檚 support team for a solution.聽

As for the BCV team, they were pleased with the software and found it much more intuitive than anything they had used before. Overall, they loved the visual presentation of the information on the screen when Alley would show them things, "and then we can drill in and see specific hours and people if we need to." This has helped BCV "break down the barriers of communication internally," so everyone has a clear idea of who is doing what. Now, it鈥檚 much easier to determine who has the bandwidth to help where.聽

"葫芦影业APP helps us visualize how things are evolving and changing..."聽

The Results

According to Alley, 葫芦影业APP鈥檚 greatest value鈥攂eyond its intuitive and user-friendly interface鈥攍ies in its ability to forecast: "Here we are at the end of July," he said. "And I鈥檓 trying to know what our staff is doing in October. Are we running off a cliff and nobody鈥檚 doing anything, or are we going to have so much work that we need to hire new people? 葫芦影业APP answers those questions," so that BCV is able "to weave the expectations of our clients with our ability to deliver." Alley also uses 葫芦影业APP to predict the optimal time for a project to begin: For example, Alley might ask, "Hey, could we go back to this potential client and ask to start the project three weeks later because we鈥檇 have the perfect team鈥攁nd we could hit the ground running and be really efficient?"

葫芦影业APP is integral to the BCV team鈥檚 operations, helping them forecast everything from financials to business focus. Based on what he learns from the application, Alley is able to better direct his team. For example, he might encourage them to "come up with some marketing things" or other "non-durable work" that points the company toward future success. Or, he might say, "boy, we better put some ads up to start recruiting because it looks like we're going to be swamped with work in November." If that鈥檚 the case, he can also drill down to identify the type of "people they need to find based on what that work is going to be."聽

According to Alley, 葫芦影业APP is even tied into some of their business development. Because different project types鈥攅.g., houses, restaurants, and retail鈥攁re all color-coded differently in 葫芦影业APP, the BCV team can at-a-glance get a sense for the types of projects they鈥檙e landing at the moment. "It becomes almost this intuitive read of what's our balance鈥攁nd what does that mean over time," he said. This "reading of the tea leaves" also helps BCV identify market trends and adapt accordingly. "For example, if we鈥檙e seeing that customer residential has more legs than retail or restaurant over the next two years, then we can hire someone with more custom residential experience." Because 葫芦影业APP "is helping us visualize how things are evolving and changing," BCV can easily see these insights.

For Alley and the BCV team, 葫芦影业APP enables their "strategy, business operations, and conversations across all levels of the office." It鈥檚 an ideal solution for any project-based firm that wants easily digestible data to help inform their business decisions.


See how 葫芦影业APP can increase productivity and profitability
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